CMOs empowered to deliver market transformation – Dentsu
By Abdulfatah Babatunde A marketing research finding has established that Chief Marketing Officers (CMOs) are more empowered to deliver transformational creativity and innovation to unlock growth for businesses. Dentsu Creative Nigeria, a media and advertising agency revealed this in its 2024 CMO report made available to TheNewsZenith at the weekend in Lagos. TheNewsZernith reports that […]